Generation T: Embracing Transformation and Humanity in the Age of AI

Futurist Amy Webb shared an insightful prediction on Brené Brown’s podcast: we may soon collectively be referred to as Generation T—Generation Transformation. I couldn’t agree more. As the locomotive defined the industrial era, the advancements of today—artificial intelligence, automation, and digitalization—will be remembered as the catalysts for one of the most transformative periods in human history.

But this transformation isn’t just about technology. As Brené Brown aptly noted, it is time for HR and HR-related professionals to step into the spotlight and champion the human factor in this age of rapid change. If we are to thrive in this era, it will be our humanness—our ability to connect, empathize, and lead authentically—that creates the impact we so desperately need.

Why Transformation Requires Humanity

The term Generation T captures more than just technological evolution. It signifies a cultural, social, and emotional shift in how we live and work. While AI and machine learning may optimize processes, predict behaviors, and streamline tasks, they cannot replicate the uniquely human traits of creativity, empathy, and ethical reasoning.

This is where HR professionals come in. As the custodians of culture, collaboration, and connection, they hold the keys to navigating this transformation in a way that centers humanity amidst technological disruption. Their work becomes even more critical as organizations grapple with challenges like:

• Balancing automation with employee engagement.
• Redefining leadership in a hybrid and remote workforce.
• Ensuring equity, inclusion, and ethical decision-making in AI adoption.

The Human Factor in the Age of AI

In this transformation, HR’s role shifts from transactional to transformational. It’s not just about filling roles or managing performance—it’s about fostering a sense of purpose, adaptability, and connection in a rapidly evolving workplace.

Here’s how HR professionals can lead the charge:

1. Creating Space for Vulnerability

Inspired by Brené Brown’s work on vulnerability and courage, HR leaders can create environments where employees feel safe to express concerns, experiment, and embrace change. This human-centered approach is vital in a world of uncertainty.

2. Building Emotional Resilience

As AI accelerates change, employees may face increased stress and anxiety. HR must champion emotional intelligence and resilience-building initiatives, helping people adapt without losing sight of their humanity.

3. Redefining Work and Purpose

AI will automate tasks, but humans will always seek purpose. HR’s role is to help employees align their work with their personal values and the broader mission of the organization. Purpose-driven employees are more engaged and innovative—a key advantage in the age of transformation.

4. Advocating for Ethical AI

As organizations adopt AI, HR must take a stand on ethical practices, ensuring technologies are deployed inclusively and responsibly. They become the bridge between innovation and accountability.

The Call to Action: Shine Bright, HR

As Amy Webb and Brené Brown suggest, this is HR’s moment to shine. To rise as leaders in Generation T, HR professionals must embrace their role as change agents, culture builders, and champions of humanity.

The era of transformation will not only be remembered for its technological breakthroughs but also for how we, as humans, responded. Our ability to stay grounded in our values, nurture connections, and lead with purpose will define this time for generations to come.

Let us not just embrace transformation—let us humanize it. Generation T is here, and it’s our humanness that will make it extraordinary.